Positioning
Guaranteed preferred placement available–add 20%.
Discounts
Consistency is the key to regular customer response. Lavender has designed frequency rates that will save you up to 50%!
Convenient prepayment discounts:
|
PREPAY |
6-12 ADS |
13-25 ADS |
26+ ADS |
|
SAVE |
4% |
6% |
8% |
10% discount for Black & White ads.
10% discount for nonprofit organizations—IRS 501(c)(3) letter required.
15% discount off all rates for accredited agencies—may not be combined with other discounts.
Our Advertiser Commitment
We at Lavender Media are committed to providing our advertisers with marketing opportunities to reach the loyal and lucrative GLBT market. We are determined to maintain your trust by:
• Producing high-quality publications at a great value to advertisers.
• Having an independent firm audit our circulation.
• Reaching the GLBT community at more than 850 verified distribution sites.
• Respectfully pricing our advertising.
• Providing the highest level of client service and ad design.
• Creating insightful editorial content, making our publications attractive to GLBT readers/consumers.
The Media Audit
The Media Audit, an independent survey whose results are subscribed to by Twin Cities media, measures the effectiveness of advertising with area media. The results show Lavender to be the most effective Twin Cities publication in numerous categories. Ask your account executive how effective Lavender is in reaching your audience.
Terms
Advertising must be paid for in advance by the Advertiser. Payments are due by issue deadline. Lavender reserves the right to secure all ads with a credit card. Lavender reserves the right to pull any advertisement that is not secured. Invoices over 30 days past due are subject to 1.5% interest per month. Ads placed after the deadline or artwork provided late will be accepted only as space and time permit, and are subject to a 10% late charge.